1 October 2026 / News
BuiltLeads launches a free lead calculator for builders and trades
Most builders have never seen their marketing as a simple set of numbers. Our new calculator turns a monthly budget into an estimate of enquiries, quotes and booked jobs, in about thirty seconds.
What it does
You choose your trade, set a monthly ad budget and enter the average value of a job. The calculator then estimates how many enquiries that budget could generate, how many might turn into quotes and booked jobs, and what the revenue could look like against your spend.
Why we built it
The same question comes up in almost every first conversation: “If I spend this much, what do I get back?” Nobody can promise an exact answer, but a clear starting estimate makes the conversation far more useful, for the builder and for us.
How to read the results
The numbers are estimates built on stated assumptions about cost per enquiry and close rates. They are a planning tool, not a guarantee, and your own results will depend on your trade, your suburbs, your season and how quickly you follow up. Change the inputs to match what you actually see in your business and the estimate gets more realistic.
- Try a lower and a higher budget to see how the picture changes.
- Use your real average job value, not your best one.
- Be honest about how many quotes you win today.
Try it
The lead calculator is free to use and needs no sign-up. If the numbers look interesting, start a project with us or book a free strategy call and we will walk through them with you.